Canine Company's employees have evaluated a lot of personalized dog tags on the market for both their Invisible Fence® Computer Collar® and on their regular collars - the clear winner was the Boomerang Curved Dog Tag. Built tough with stainless steel, and curved to match your dog's neck, this is the best and most innovative personalized dog tag on the market today. For full product information on why this tag is so good, click here.